Wednesday, October 11, 2006

New ... Social Shopping

Ed Sim, of Beyond VC, has an interesting observation on an emerging business model.
The next step in this evolution of commerce will be social shopping or companies leveraging Citizen's Media (blogs, podcasts, videocasts, tagging) to drive commerce. According to, "Social Shopping is based on the principles outlined in the wisdom of crowds where a large group of users can recommend products to each other and between them work out what to buy and which ones have the most buzz."

Note the Bloglog Community on his sidebar. There are two other business-related Bloglog Communities at BusinessBlogWire and Loic Le Meur.

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